This summer, I interned with Blink, a local marketing agency. While small, Blink has great capacity to drive results, results marked by healthy and successful clients.
As an intern, my professional skills and vocational knowledge truly flourished. After the experience, it is safe to say I am more confident as a marketable professional.
This was by far my favorite and most prominent area of growth over the summer.
Event photography was essential to our clients at the agency, and this really gave me the opportunity to grow professionally. Rather than just shooting for fun, I was shooting for our clients.
I invested in a 50mm, f/1.8 lens. All of my photographer friends recommended this particular lens, referring to it as the number one lens in any photographer’s tool kit. The lower aperture really allowed me to step up my level of photography from where I was while abroad.
My coworker Lianna owned her own photography business. She gave me some really great advice about knowing your worth and charging accordingly. She also offered keen insight on preparation prior to photoshoots and knowing how to use light. I learned a lot even just tagging along on a mock-senior session with our boss’s daughter, Alli.
Content Calendars. These babies are awesome when planning posts for multiple businesses. I learned how to use Hootsuite and developed a spreadsheet design for planning that worked well for me. In my past internship with Susan G. Komen, I had a rough idea of the general topics I wanted to cover, but this my content calendars spelled out the topics day by day and really allowed me to think more strategically about the type of content I was going to share on behalf of the businesses.
Personality. Social media, even for a business, must radiate personality. Truly the best way to do this is incorporate people in your pictures. I grew the Northwest Ag Supply Instagram greatly, simply through engaging followers with direct quotes and personable portrait photography.
Jill was not only a strong marketing professional, but a great mentor and human being. She thrived in all aspects of her life, as a community member, wife, mother, coach, the list goes on.
She was extremely supportive of me and made sure I had the opportunity to grow as a professional.
Learning by way of trial & error.
Low aperture in group pictures. This is dangerous territory. I can still picture the shots my coworkers and I nervously scrolled through as we realized that many faces were not in focus at the meet-n-greet with the country artists we brought to Okoboji.
Interviews. I learned that often, men in agricultural practices don’t like to be interviewed. But they’re sharp and know what they’re talking about, especially the ones who may not pipe up and chat up a storm with you right off the bat.
Vacuums. In really old, hunky vacuums, there is a “driving” function. Even in an air conditioned office, one can work up a sweat trying to push those things around without the drive function. This is what I call intern grunt work.